Though predominantly being an e-commerce company, Amazon has steadily been rolling out a variety of physical services across the United States. Now, the tech giant has unveiled the Amazon Hub Counter network. The service will allow customers to collect their online purchases. The system has been announced for over 100 Rite Aid locations, although the firm notes that it has plans for rapid expansion over the coming months.
The offering allows for either same-day, next-day, two-day, and standard shipping. These will be available for no extra cost to customers. The firm created the technology behind the Amazon Hub Counter from the ground up; it’s set to provide a simple and easy pickup experience, both for customers and the firm’s partner stores.
Amazon Hub Counter Trial
Though the network is new to the U.S., it was trialed in the United Kingdom and Italy. Some prominent names to take part were Giunti Al Punto Librerie, Fermopoint, and SisalPay in Italy. NEXT was the company’s partner in England. The Counter network was well received in both countries and generated a significant amount of foot traffic for the stores that took part, which is one of the core benefits that the e-commerce giant offers partnered retailers.
Patrick Supanc, Worldwide Director of Amazon Hub, notes that the network leverages the firm’s pre-existing logistics network. He also highlights that the new technology it developed adds a significant degree of flexibility. In a statement, he said:
“With Counter, we’ve leveraged our growing logistics network and invested in new, easy to use technology to give customers yet another delivery option rooted in flexibility and control. We are excited to partner with national businesses like Rite Aid, and local businesses in the future, to create an outstanding experience for our shared customers.”
The Amazon Hub Counter is now available in over 100 Rite Aid locations. The company expected to expand this to over 1,500 stores by the end of the year. It’s also the newest addition to the Amazon Hub family, which includes Locker, Locker+ and Apartment Locker. Each of these have been designed to make purchasing and collecting products more accessible. The services have continued to expand across the U.S.; Locker, for example is available in over 900 cities.