The Lavender Lifestyle: Interview with Wellness Coach Sisters Ashley Rice and Jocelyn Gaddie

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Lavender Lifestyle
Ashley Rice and Jocelyn Gaddie are sisters and wellness coaches who are best known for their platform called The Lavender Lifestyle which is geared towards moms like them.



Ashley Rice and Jocelyn Gaddie are sisters and wellness coaches who are best known for their platform called The Lavender Lifestyle which is geared towards moms like them. Both Ashley and Jocelyn are NASM Certified Personal Trainers and Certified Nutritional Coaches holding a B.S. in Health and Fitness Management. In addition, Ashley has a B.S. in Nursing along with years of prior R.N. experience. The sisters are also quite active on Instagram: https://www.instagram.com/the_lavender_lifestyle/.

Both ladies have a history blogging and they focus on topics such as body positivity, confidence building, fitness, health, family, workouts, nutrition and more.

Meagan Meehan (MM): How did you initially get interested in becoming wellness coaches?

Ashley (A): Honestly, it just kind of evolved into that. Joc and I have always been extremely active. We were both college athletes. I played volleyball and Joc played softball. We each got a degree in Health Sciences with an emphasis in Health and Fitness Management and worked as personal trainers during and briefly after college. We both got away from the fitness industry shortly after college. I went on and got my nursing degree and Joc got into corporate America, but we remained active. After having kids, we found that it became much more difficult to dedicate an hour a day, 6 days a week working out like we had before. We’d go through brief periods where we would try to commit to that workout schedule, only to fall off when it became too much for our busy schedules. This went on for years.  After we each had our third babies, we decided we were done with the all or nothing mentality. There had to be a better way!

Jocelyn (J): Yes! We each have four kiddos now, but we actually gave birth to each of our third kids just two weeks apart. When they were two months old, we were having dinner together. We were sleep deprived and stretched to the max. We were so far from feeling like ourselves and we were fed up with putting ourselves last. We decided then to start showing up for ourselves and making our health and fitness a priority again. We made a pact to work out for just 10 minutes a day, three days a week. We held each other accountable and checked in with each other all the time. This quickly grew to working out consistently four to five times a week for 30 minutes each time. We also made small improvements to our nutrition, never restricting or depriving ourselves. We decided to document everything on IG, mostly to hold ourselves accountable. We learned so much during our journey, and we shared what we learned.

Slowly, busy moms like us started reaching out for guidance on their quest to get healthy. These women wanted accountability, nutritional guidance, and workout programs. They were over the fad diets and trying methods that don’t work or aren’t sustainable. We could totally relate, as we had just been in this exact spot ourselves! We realized then that we had an opportunity to make a big impact. We had an opportunity to fight diet culture and help women find true health and wellness in a sustainable way. We made it our mission to help as many women as we can to improve their energy levels, hormones, metabolism, and confidence. It goes beyond a physical transformation. We pinch ourselves daily because we love doing what we do!

MM: What kind of training did you have to do to assume these professions?

A: Jocelyn and I both have our Bachelor’s Degree in Health Science with an emphasis in Health and Fitness Management. We are both NASM certified personal trainers, and we are certified nutrition coaches. I am also in the process of becoming a Certified Functional Nutrition Counselor. I think the most important thing for us is that we are always learning. This keeps the fire inside of us burning and allows for us and our program to better serve our clients.

MM: Why did you decide to start working together as sisters?

J: Honestly, it just kind of happened organically. When we started our IG account, we had no idea it would grow into what it is today!

MM: You run a popular blog, so how did that start and grow in popularity?

A: We actually started the blog in 2018, 2 years before we started our 1 on 1 fitness coaching business. We were having so many women reaching out with similar questions, so we decided to take those questions and create blog posts to help educate our audience.

MM: What are your best memories from your years of influencing others?

A: I love this question because there have been so many and it’s fun to reflect back on them! I think the best part of what we do is being able to reconnect with old friends and make so many new friends. Our community is truly a sisterhood. We learn so much from the ladies in our community and we are inspired every day!

J: Yes! We’ve had a few local events with women in our community and have also run into IG followers or clients in real life that we’ve never met in person. It always feels like we are old friends. Those are definitely some of the best memories!

MM: What health tips do you think everyone should know?

J: We love to educate our audience that it doesn’t take a lot of time to get results and you don’t have to restrict calories or cut out foods to make progress. We recommend incorporating resistance training, or working out against resistance, for 30 minutes a day, at least three days a week to build muscle and boost metabolism. Resistance training can be exercises using dumbbells, barbells, resistance bands, or even body weight. The most important factor is that you are feeling challenged during your workout. In addition to resistance training, it’s important that you are eating protein at every meal and snack in order to build lean muscle, and also to help keep you satisfied throughout the day.

MM: What has been the highlight of your careers so far?

A: I would have to say the highlight for me has been watching women evolve through our program. Not only do these ladies make the physical progress they’ve been working toward for years, but they also get to a place of balance and true health. The most amazing part of the transformation for me is watching these women become more confident and really step into their power. It gives me goosebumps thinking about it!

J: Yes! These ladies usually come to us focused on achieving a physical transformation. But over time, it becomes so much more than a physical transformation. These ladies fall in love with working out and caring for themselves, and they realize it’s possible to love themselves! It’s amazing!!

MM: How would you like to see your careers evolve in the coming years?

A: We would love to continue reaching more women through The Lavender Lifestyle by expanding our team of coaches. We are also working on our own app so we can offer a cost-effective subscription site for the women in our community.

MM: What events, projects, or other exhibitions are coming up soon and is there anything else that you would like to discuss?

J: We are always taking on new 1 on 1 clients in our custom health and fitness program. We also regularly offer free workouts and educational resources on our IG and through our website and blog. You can also join our free five day fitness challenge to help you create habit shifts to balance hormones, increase energy levels, and boost metabolism.